Virgil Winston:Marketing Guru I returned from a conference in Atlanta to discover that my wife had thrown out my lanyard collection. Before you begin mentally flogging her for such an obvious and unspeakable transgression, her mistake (though horrific) was not malicious. In fact, it was quite accidental and she felt, and continues to feel, absolutely […]
Virgil Winston:Marketing Guru Last month my family spent a total of $969.45 on…wait for it…gasoline. We aren’t ostentatious—we don’t drive Hummers or giant SUVs; we don’t commute hundreds of miles a day, we observe the speed limit, have our oil changed on a regular basis and make sure our tire pressure is properly maintained. Yet, […]
Virgil Winston:Marketing Guru It seems that all anyone can talk about this summer is the high price of gas. Watching the prices rise to unprecedented and heretofore unimaginable highs is about as much fun as a trip to the dentist sans Novocain, but it has become somewhat of a national past time. Most people see […]
Virgil Winston:Marketing Guru I spent all day with my six year old at the county fair. It was great fun and we both ended up with the stomach aches to prove it. I haven’t eaten that many honey roasted peanuts, ice cream sandwiches and corn dogs since, well, since last year. We rode every ride […]
Virgil Winston:Marketing Guru I recently dreamt that I was a celebrated bullfighter named Pablo Federico Prometheus Escobeche living in Pamplona. The entire dream was in Spanish, which I don’t speak, so I’m not entirely sure what happened but from what I could piece together, I was on a caliente streak. I was a local hero, […]
Virgil Winston:Marketing Guru Anyone who has read my blog for a while knows that I am a word aficionado and am always on the look out for a new word game to tickle my brain. This week, I found two! It’s like Christmas, my birthday and my anniversary all rolled into one. In an effort […]
Virgil Winston:Marketing Guru So, you don’t think your business is big enough to worry about marketing? Well, as my great granddad used to say, “Marketing, like a good cigar, is for everyone.” His example may not be relevant, but he was right about marketing. Whether your business is big or small, growing or around forever, […]
Virgil Winston:Marketing Guru Independence Day is associated with fireworks, parades, barbecues, carnivals, picnics and baseball games, but the day holds an even greater meaning for the patriotic among us. It is after all, the official date of our country’s independence and serves as a symbol of freedom and a reminder of all we have to […]
Virgil Winston:Marketing Guru Dedicated readers may have noticed my sudden, unexpected and unexplained leave of absence. My unfortunate sabbatical was due to a near career ending double hand injury I suffered while attempting to change the blades in my lawnmower. I won’t go into all the gory details, since I know many of you take […]
Virgil Winston:Marketing Guru As the day my kids return to school grows closer, I can see my wife literally changing before my eyes. She smiles more, snaps less and is generally happier. I’d like to think she is appreciating the time she has left to spend all day every day with three kids, but I […]
Virgil Winston:Marketing Guru My family and I returned from a recent vacation to discover that some rowdy opossums or oversized squirrels (it still isn’t entirely clear) had disconnected our satellite dish. We were horrified to discover that not only were our favorite programs not recorded for a whole week, but we were without live TV […]
Virgil Winston:Marketing Guru The word “samba” means to rub navels together, so when my wife said she wanted to do it, I was thrilled. Then she said she wanted to do it in front of all our friends, so I got worried. When she said her sister did it with her husband and received a […]
